KEEPING YOUR CRISPY BOYS SAFE
We got tired of busted open cans and soggy sandwiches. From this frustration birthed the Rock Steady Cooler Insert. Tested over thousands of miles, snowmobiling, ATV/SXS riding and rock crawling. Use Rock Steady Inserts anywhere you want cans to stay in place. Our inserts can be used multiple ways like in RV and Overland Refrigerators, in sled bags, backpacks and as extra cup holders. Made from a non-absorbent closed cell foam, Rock Steady Inserts keep your cans in place when your adventures get rocky.
We know the struggle. No more towels or beach inflatables in your cooler. Our high density closed cell foam can savers offer a reusable non-absorbing solution. Imagine a coozy for an entire 12 pack that fits perfectly in your cooler. And they last just like that coozy you found behind the seat in granpas square body.
 The 4 Pack is a Multi Tool. Go anywhere while keeping your refreshments crisp and cold. Any cooler, backpack, tunnel bag, glove compartment is now a safe space for cans. |  The 6 Pack is what started Rock Steady in 2018. Perfect fit for the little Playmate 7 quart. Testing included a full season of snowmobiling with zero fallen soldiers. |  Ozark 15 can masterpiece. Perfect combonation of affordable cooler and worry free crispy bois technology. |
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 Make a Yeti worth getting muddy by installing this 12 can cushy can pillow. Get sendy without creating a can mosh pit in your yeti 20 quart. |  12 cans fit snug as a sumo in a Prius. Perfect fit for an Igloo 16 quart playmate. |  RZR XP cooler specific. For when you are serious as a heart attack. 20 cans no problems. |